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Cara Memasang Iklan IdBlogNetwork

Cara Memasang Iklan IdBlogNetwork
nah ketemu lagi theleadingbrands.blogspot.com yang akan menjelaskan tentang Cara Memasang Iklan IdBlogNetwork yang benar gan. sebelum itu mari kita ulas tentang iklan yang kita daftar tdi gan.

 Jenis - Jenis Iklan IdBlogNetwork
1. PPC Static Banner
Iklan Pay Per Click, Anda akan dibayar apabila terjadi klik yang dilakukan pengunjung blog Anda. Iklan ini berbentuk gambar.

2. PPC Flash Banner
Iklan Pay Per Click, Anda akan dibayar apabila terjadi klik yang dilakukan pengunjung blog Anda. Iklan ini berbentuk flash animasi.

3. PPA Static Banner
Iklan berupa gambar, PPA atau Pay Per Action. Anda akan dibayar , jika iklan di klik dan ada aksi. Maksudnya Anda akan dibayar apabila pengunjung meng klik dan terjadi  action/registration user pada landing page advertiser.

4. PPL
Pay Per Lead dihitung apabila transaksi pembeli.

5. Video Banner
Anda akan dibayar apabila video ditonton oleh pengunjung dari awal sampai akhir.

6. PBR/PPR
Pay Per Browse/Pay Per Read, Anda akan dibayar apabila pengunjung blog melakukan klik dan membaca artikel selama kurang lebih 60 detik atau waktu yang ditentukan.

Langkah Memasang Iklan IdBlogNetwork
1. Silakan pilih jenis iklan.
2. Kemudian pilih ukuran iklan yang akan Anda pasang pada blog Anda kemudian klik iklan tersebut.
3. Setelah di klik Anda akan mendapatkan kode iklan.
4. Selanjutnya Anda hanya perlu salin kode tersebut dan simpan pada gadget atau Anda juga bisa menyimpan iklan tersebut dimana Anda mau.

terima kasih gan sudah mampir di blog aneh theleadingbrands.blogspot.com semoga bermanfaat y.

MULTIVAC Optimised Procedure for Manufacturing

MULTIVAC Optimised Procedure for Manufacturing

MULTIVAC SEPP HAGGENMÜLLER GMBH & CO KG are exhibiting at Emballage 2014.



In the food industry, vacuum skin packs not only guarantee perfect hygiene and maximum shelf life but are also popular because of the appetising manner in which they display the products. The new MULTIVAC R 575 MF PRO thermoforming packaging machine can now produce skin packs of the highest quality for products with heights of up to 90 mm.
See product and contact details of MULTIVAC SEPP HAGGENMÜLLER GMBH & CO KG.

View suppliers of similar products in the Packaging Network.

The appetising appearance of food is as important in the purchasing decision of customers as the confidence in perfect hygiene and maxi-mum shelf life. This is why many manufacturers rely on vacuum skin packs. They enclose the entire product in a manner that is airtight, wrap around it like a second skin without applying tension and vividly display it. It is in respect of not only packaged meat and fish products that this type of packaging makes the quality visible to the customer at a glance.

Additional upper web forming station optimises the packaging procedure
The MULTIVAC R 575 MF PRO thermoforming packaging machine has been optimised for packaging high products. Unlike standard thermoforming packaging machines for the production of skin packaging, an upper web forming station has also been integrated into this model. It forms the upper web before it is conveyed to the sealing die. The thermoformed film is heated again, in the dome of the sealing die, before it is placed around the goods to be packaged. This intermediate step, additionally, increases the process reliability of the skin packaging procedure.

Highest pack quality
This innovative process ensures that the upper web in the sealing die already has the shape of the product to be packaged. The additional heating makes the film malleable enough to fit, snugly and smoothly, around the packaged goods. As the malleability of the film also en-sures the optimal sealing of the upper and lower web, it provides maximum packaging reliability. This optimised procedure is particularly suited for products that are very high, as the upper web in the sealing die has to cover a longer path during their packaging. On contact with the packaged goods the temperature usually decreases and, consequently, the plasticity of the film, which endangers the quality of the packaging.

Thermoforming packaging instead of packaging in trays
The thermoforming packaging technology of the R 575 MF PRO is al-so superior to the tray packaging, usually used for high packaged goods, from an economic perspective: film from a roll significantly reduces the cost of the packaging material and reduces the effort in-volved in handling and storage. Due to its higher cycle output, the thermoforming packaging procedure in the production of vacuum skin packaging is substantially more efficient than the tray packaging pro-cedure. In thermoforming packaging, the pack design can also be easily adapted to the individual requirements of the customer.

4 K-Pop Artists who flee from SM Entertainment

4 K-Pop Artists who flee from SM Entertainment

 

Jakarta K-Pop artists are familiar with the agency changes during the course of their careers. One of them, Rain who has experienced it several times.

Rain initially joined J. Tune Camp decided to move to Cube Entertainment, April 2014. Normally they do it to get a better career or replace a different atmosphere. But they always end the contract properly.

Rain himself has taken care of JYP Entertainment. When deciding to move to J.Tune Camp, Rain is still friends with his colleagues in senior management until now the menanungi 2PM.

But it does not apply to some of the artists of SM Entertainment care. Idol which was originally raised SM Entertainment decided to contract lawsuit the agency.

They reportedly dared to do such drastic action because it did not stand the work environment. Some artists from South Korea is in trouble with management nourishes, SM Entertainment. Who are they?

Consumer Electronics Market

Consumer Electronics Market

Technological developments in the consumer electronics industry and product innovations are some of the major factors driving the growth of this market. Emergence of new players owing to increasing growth opportunities in the consumer electronics field is also contributing to the growth of this market.



Research and development is been made to develop cost effective consumer electronic goods with innovative designs to withstand the increasing competition. Technologies like 3D and LED TVs are driving the growth as consumers are upgrading their current electronics and seeking the latest gadgets. Consumer electronics are in growing demand in developed economies like Europe and America; however, the Asia-Pacific is expected to contribute significantly to the growth of this industry in the near future.

Consumer electronic appliances are raising the comfort levels and living standards of the growing population. This industry was shaken by the economic downturn but with the world economy becoming more stable consumer electronics are making their way back into the market. Currently, the consumer electronics industry is undergoing modest growth, but it is expected to grow tremendously in the coming years as people are laying more stress on comfort and better living standards rather than the prices of products.

Market Segmentation

Segmentation Based on Products
Video Equipments
Television Market
High Definition Consumer Electronics
Audio Products
Telecom Equipments
Computer Products
Home Appliances

This research report analyzes this market depending on its market segments and major geographies. It provides a complete analysis of the major industry segments, current industry trends, industry growth drivers, restraints, market structure, and market projections for the coming years. This report also includes an analysis of the technological developments in market, Porter’s five force model analysis, and detailed company profiles of the top industry players. It provides a review of the micro and macro factors significant for the existing market players along with detailed value chain analysis.

Finally! Chain Restaurants Are Creating Lower Calorie Meals.

Finally! Chain Restaurants Are Creating Lower Calorie Meals.
As it becomes increasingly likely that the FDA will require restaurants to post the calorie content of their food, some chains seem to be taking preemptive steps to cut back: The number of calories in newly introduced menu items at large U.S. chain restaurants is on the decline, according to a new study in the American Journal of Preventive Medicine.



Using data from MenuStat, the Johns Hopkins University researchers analyzed the calorie content of 19,417 menu items for 66 of the 100 largest U.S. restaurant chains — including Burger King, McDonald’s, Subway, and Wendy’s — in 2012 and 2013. Although the average number of calories in restaurant foods didn’t change overall, the number of calories in new menu items did. Specifically, foods introduced in 2013 contained 56 fewer calories, on average, than new menu items for 2012.

The most significant reductions occurred in main-course offerings, such as burgers, pizza, sandwiches, and salads, with an average drop of 67 calories per item. (The biggest changes were in sandwiches and salads.) Other categories with significant improvements: children’s menu items (46-calorie decrease) and beverages (26-calorie decrease).

"How is it happening? We don’t know if it’s portion size or if it’s actually reformulating nutrients, like lower fat or lower carbs," said study author and public-health expert Sara Bleich. "The big takeaway is that chain restaurants are making offerings healthier."

However, the decline in entrees wasn’t universal: Among restaurants focused on burgers — places like Five Guys, McDonald’s, and Jack in the Box — new burgers actually tended to show an increase, on average, in calorie content. (Calorie counts for individual restaurants weren’t revealed in the study, though.)

"Restaurants are much more likely to mess with the calories in things that are not signature to their brand," Bleich told Yahoo Health. One explanation: A customer who heads to a burger joint for a burger expects big-time flavor, and a disappointing experience could alienate the consumer if the menu item is one of the restaurant’s core offerings, she said.

Related: How Family Meals May Fight Obesity

Generally speaking, the calorie count of restaurant food is still high. Even so, Bleich believes restaurants are headed in the right direction and that the changes being made may be significant enough to impact public health. “If you look at the rise in childhood obesity over about a 10-year period, how many additional calories a day contributed to that? Only about 165 calories in children,” she said. “About 1 in 3 kids go to a fast-food restaurant every day. So if you remove 60 calories out of their purchase, that could go a long way in reducing the number of excess calories that kids are consuming. And the same is true for adults.”

Bleich anticipates that calorie cutting will be even more drastic in coming years, once the FDA begins requiring calorie content to be posted. The present changes, she said, are likely in anticipation of “calorie shock” that may happen once nutritional stats are made widely available. “We saw this back in 2006 when New York passed a law about menu labeling,” she told Yahoo Health. “Starbucks, for example, had drinks with over 800 calories. There was this huge consumer backlash — and as a result, things started to get reformulated.”

Most encouraging, she said, is that these calorie reductions are happening behind the scenes, leaving consumers unaware that the chicken sandwich they just ordered may be a healthier choice. Why is this good news? Because average diners — excluding the health nuts who would notice an 800-calorie drink — don’t tend to pay attention to calorie counts even when they are posted.

GumGum CPM Terbaik Mendukung Bahasa Indonesia

GumGum CPM Terbaik Mendukung Bahasa Indonesia
GumGum CPM Terbaik Mendukung Bahasa Indonesia
What is CPM? CPM stands for Cost per Mile, CPM in this context is an advertising medium that paid bloggers every ad that appears 1000 times.

Gumgum CPM is one of the best media to support Indonesian. Gumgum not a scam, payment proofs Gumgum can be seen below. You need to know, very little media support Indonesian CPM.

To date, to my knowledge, very few media CPM Indonesia, Adstars and ADPlus. Perhaps, Gumgum see it, so they support the Indonesian.

Gumgum CPM ad placement itself is very unique, which Gumgum CPM ads will only appear in the image. They called In-image advertising.
CPM Indonesia

example Gumgum ad
Whenever I can get paid from this Best CPM?

Minimum payout is $ 50 and is payable through PayPal. The payment system is a net-30, which means we get paid after 30 days to get the minimum value.

How to register in Gumgum was not as hard as other advertising media such as sign up AdSense and ID Blog Network, where blogs that we list will be reviewed first and then wait for a confirmation. In Gumgum, we just fill in the registration form the name, email, blogs, and address, then we will immediately accepted account and we are able to directly install script CPM best of Gumgum.
Proof of Payment Gumgum

Below is a proof of payment Gumgum. We can ask for a payout once the balance in the account we have reached $ 50 dollars.
Payment Gumgum

Payment Gumgum
Tips to Improve Earnings from Best CPM Gumgum

Well, for memaksimalkam income from CPM advertising, there are some tips that you can follow.

Attach an interesting image, this idea is quite simple. The way you just need to put enough pictures to draw attention to the blog sidebar, then on the picture link love to another page. For example a picture of a beautiful woman or a UFO.

Create post linked list, this is quite a powerful way to maximize the CPM Indonesia as Adstars. How, we make sebuat posts containing lists, each list linking link on another post.

Installing a popular post, if you use wordpress, you can install the popular post widget in sedebar or most striking area. However, this method usually works on blogs that have a specific niche.

Page spliting, this method is quite powerful for me, the idea, we wrote a review that is long and interesting. After that, we divide our paper into several pages.

How? easy is not it? I myself can increase revenue by up to 30% of payment in advance Gumgum.

5 Trik Memaksimalkan Ampuh Penghasilan Google Adsense Anda

5 Trik Memaksimalkan Ampuh Penghasilan Google Adsense Anda
Google Adsense is one of the pay per click (PPC) are among the most in demand by Blogger. In addition to an easy registration process, the program also promises great income. A blogger can earn money ranging from millions to tens of millions of dollars every month with Google Adsense publisher.

 
However, not all bloggers have sweet stories from Google Adsense. There are many bloggers who are upset because of earning hundreds or thousands of dollars have not looked at all of their blogs.
We are surefire tips to improve Google Adsense earnings that is below, I am confident of being able to increase your income.

1. Maximize Ad Placement
As per experience, the most profitable ad placement is in the first Alenia your article. The situation occurred because of what visitors see first when visiting your blog is an advertisement. Thus, it is likely they will click on those ads. The best ad size is 336 × 280.

Google Adsense ad placement 1Fig above, shows that there are Google Adsense ads right in the first Alenia a paragraph. The next ad clicks that could potentially occur in the middle of the article is an advertisement. Thus, when a visitor is reading your article, he will see the ad right in the area he was reading. The ad, of course, the potential to get clicked. For in the middle of the article, it is advisable to provide advertisements rectangular 720 × 90 and 468 × 60.

Google Adsense ad placement 2Penempatan third ad is below your article. after visitors read your article, he will directly see the ads at the bottom of the article. The location is right in the advertising spot or area where he was reading. It is recommended you use the same ad to the ad at the beginning of the article is 336 × 280.

Google Adsense ad placement ad 3Lokasi next is that you can choose the side bar. Vertical advertising display size of 300 × 600 is the best recommendation for you. With the large size of the ad, the visitor will be easier to see and be interested to click.
Placement of Google Adsense ads on sidebar2. Color uniformity Ad

The color of the same ad with color articles, can make people do not know that it is your own Google Adsense ads. They thought, ad is a link from your blog that leads to another page.

Uniform color ad above AdsenseLihat how advertising has the same black color with the color of your article. By doing so, the potential for higher returns clicks because the ads are also located in the spot reading.

3. Keywords with High Click Value
While doing research on Google Keyword Planner, you can choose keywords with high click cost estimate said. Not a few successful bloggers do this strategy and nominal menapatkan click so high.

High value keywords Google AdsenseLihat click on the column suggested bid, you will find a list price or cost per click for a keyword. Keywords English does give the cost of clicks is quite large with a range between Rp. 10,000 to Rp. 50,000 and even more, so you are advised to focus on the blog in English rather than Indonesian.

4. Traffic, Traffic and Traffic
Nothing is more valuable than traffic when you want to get the best results through Pay Per Click anywhere including Google Adsense. Focus on increasing visitors to your blog every time. Along with the increase of visitors, it is believed that your income will also increase.

To increase the number of visitors, periodically update the article and just use the two strategies of SEO is a dummy blog and submit the link to social bookmarking sites pagerank high air.

5. Optimize Your Google Adsense Earning with Youtube
Did you know that YouTube is the site that is now increasingly unreliable? So many bloggers utilize for yotube video creation since there are features monetizing through Google Adsense. Reportedly, by uploading a video through the keywords that potential, you can increase the number of visitors quickly. Unlike the blogs that take a long time to be able to bring in visitors.

Furthermore, potential clicks that can be found through the video can be greater than the blog. That's because, youtube more static content and do not like blogs that have content or vertically elongated so that visitors can make scroll bars and eventually make them not see ads.

YoutubeTanda Google Adsense ads on the arrow at the top, showing ads in the scope of the video. Google AdSense display ads typically at the beginning of the video running and the video on the side bar. You can see for yourself that the ads are so attached to the eye area visitors from beginning to the end of the video playback. Thus, it is certain that enormous potential can click with two to three times higher than ads on the blog.

Lorem Ipsum Dolor Sit Amet, Consectetur Adipiscing Elit

Lorem Ipsum Dolor Sit Amet, Consectetur Adipiscing Elit
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent volutpat tellus est, id fermentum magna sagittis sed. Proin in pulvinar magna. Pellentesque rhoncus varius turpis ut placerat. Aenean dapibus ligula vel dui luctus, id luctus sem molestie. Proin bibendum mauris risus, sed blandit felis eleifend et. Praesent a ipsum et velit volutpat egestas. Donec nec lacus vel odio lobortis suscipit. Aliquam quis sagittis est. Donec at scelerisque nunc, varius pulvinar sem. Quisque pretium elit sed mi semper, sed convallis purus vestibulum. Morbi aliquet arcu pharetra ligula euismod sagittis. Donec sit amet ante nisl.


Vivamus et ullamcorper enim. Integer luctus dui nec nibh commodo, a fermentum tellus semper. Duis ullamcorper, turpis sit amet bibendum dictum, mi justo varius orci, quis elementum justo lacus eu urna. Sed sem neque, sagittis quis posuere vel, semper quis neque. Curabitur fermentum eros eget leo bibendum ultricies. Donec felis nisl, gravida et auctor vel, bibendum et nunc. Duis sit amet cursus velit. Nulla bibendum lectus sit amet diam scelerisque lacinia gravida eu erat. In hac habitasse platea dictumst.

Quisque viverra sem libero, et porta odio blandit ac. Duis malesuada est mauris, sed semper risus iaculis ac. Fusce posuere auctor neque, non lacinia lectus accumsan feugiat. Pellentesque tincidunt erat ullamcorper quam molestie, nec lacinia ligula consectetur. Aliquam sit amet tellus ut nulla condimentum vestibulum in eget ante. Mauris lacinia est sit amet arcu dapibus sodales. Donec a erat vehicula mauris tincidunt tristique. Mauris mattis sit amet massa ut suscipit. Nam pretium molestie odio, et interdum massa tincidunt at. Morbi ligula tellus, scelerisque a mollis at, vehicula sed odio. Etiam euismod lorem sit amet lacus mattis fermentum. Sed suscipit sed lorem iaculis dignissim. Quisque fermentum elementum gravida. Suspendisse dignissim lorem viverra neque fermentum convallis.

Sed ornare ligula enim, vel gravida elit auctor sit amet. Nam ultrices nisi sed congue molestie. Donec ut elementum nulla. Morbi pharetra, ante nec viverra iaculis, mi quam pretium mi, quis auctor leo tortor at ipsum. Pellentesque porta massa lorem, ac vehicula risus elementum vitae. Nunc eu molestie nunc. Quisque pretium mauris non est lobortis feugiat ut commodo arcu. Curabitur mollis ac tellus ac semper.

Nullam ullamcorper dictum velit eget ultricies. Proin accumsan, libero id accumsan gravida, libero ligula fringilla tortor, ac placerat quam lectus vel est. Cras id tincidunt dui. Duis libero nisl, convallis tristique ultrices vulputate, ornare pretium tellus. Morbi ornare ante eget massa tristique euismod. Sed pulvinar bibendum nulla, non euismod sapien. Pellentesque sit amet metus ultrices, tristique arcu sed, fermentum dui. Maecenas aliquet ligula id nisl egestas, a cursus tellus elementum. Morbi eget leo eget risus aliquet rutrum.

Turpis sit Amet Bibendum Dictum, mi Justo Varius orci

Turpis sit Amet Bibendum Dictum, mi Justo Varius orci
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Praesent volutpat tellus est, id fermentum magna sagittis sed. Proin in pulvinar magna. Pellentesque rhoncus varius turpis ut placerat. Aenean dapibus ligula vel dui luctus, id luctus sem molestie. Proin bibendum mauris risus, sed blandit felis eleifend et. Praesent a ipsum et velit volutpat egestas. Donec nec lacus vel odio lobortis suscipit. Aliquam quis sagittis est. Donec at scelerisque nunc, varius pulvinar sem. Quisque pretium elit sed mi semper, sed convallis purus vestibulum. Morbi aliquet arcu pharetra ligula euismod sagittis. Donec sit amet ante nisl.


Vivamus et ullamcorper enim. Integer luctus dui nec nibh commodo, a fermentum tellus semper. Duis ullamcorper, turpis sit amet bibendum dictum, mi justo varius orci, quis elementum justo lacus eu urna. Sed sem neque, sagittis quis posuere vel, semper quis neque. Curabitur fermentum eros eget leo bibendum ultricies. Donec felis nisl, gravida et auctor vel, bibendum et nunc. Duis sit amet cursus velit. Nulla bibendum lectus sit amet diam scelerisque lacinia gravida eu erat. In hac habitasse platea dictumst.

Quisque viverra sem libero, et porta odio blandit ac. Duis malesuada est mauris, sed semper risus iaculis ac. Fusce posuere auctor neque, non lacinia lectus accumsan feugiat. Pellentesque tincidunt erat ullamcorper quam molestie, nec lacinia ligula consectetur. Aliquam sit amet tellus ut nulla condimentum vestibulum in eget ante. Mauris lacinia est sit amet arcu dapibus sodales. Donec a erat vehicula mauris tincidunt tristique. Mauris mattis sit amet massa ut suscipit. Nam pretium molestie odio, et interdum massa tincidunt at. Morbi ligula tellus, scelerisque a mollis at, vehicula sed odio. Etiam euismod lorem sit amet lacus mattis fermentum. Sed suscipit sed lorem iaculis dignissim. Quisque fermentum elementum gravida. Suspendisse dignissim lorem viverra neque fermentum convallis.

Sed ornare ligula enim, vel gravida elit auctor sit amet. Nam ultrices nisi sed congue molestie. Donec ut elementum nulla. Morbi pharetra, ante nec viverra iaculis, mi quam pretium mi, quis auctor leo tortor at ipsum. Pellentesque porta massa lorem, ac vehicula risus elementum vitae. Nunc eu molestie nunc. Quisque pretium mauris non est lobortis feugiat ut commodo arcu. Curabitur mollis ac tellus ac semper.

Nullam ullamcorper dictum velit eget ultricies. Proin accumsan, libero id accumsan gravida, libero ligula fringilla tortor, ac placerat quam lectus vel est. Cras id tincidunt dui. Duis libero nisl, convallis tristique ultrices vulputate, ornare pretium tellus. Morbi ornare ante eget massa tristique euismod. Sed pulvinar bibendum nulla, non euismod sapien. Pellentesque sit amet metus ultrices, tristique arcu sed, fermentum dui. Maecenas aliquet ligula id nisl egestas, a cursus tellus elementum. Morbi eget leo eget risus aliquet rutrum.

Market Data Shows 99 Percent Of Sales Growth For Leading Consumer Packaged Goods Companies From Lower-Calorie Foods

Market Data Shows 99 Percent Of Sales Growth For Leading Consumer Packaged Goods Companies From Lower-Calorie Foods



Providing consumers lower-calorie foods is good for business and public health, according to a new research report from Hudson Institute, an independent policy research organization. The Healthy Weight Commitment Foundation (HWCF) asked Hudson Institute to analyze sales data from the 16 major food and beverage companies it counts among its members to determine both trends in sales and product availability.

Hank Cardello, senior fellow & director of Hudson Institute’s Obesity Solutions Initiative and author of Stuffed: An Insider’s Look at Who’s (Really) Making America Fat, said the research reveals that over a period of five years ending December 31, 2012, 16 Healthy Weight Commitment Foundation companies increased their sales of lower-calorie products, made those items more available in grocery stores and retail outlets, and promoted them more in-store.

“While there is still much work to be done in addressing the nation’s obesity epidemic, this study reveals that consumer preferences are changing, and answering the demand for lower calorie products is both good for business and America’s waistline,” said Cardello.

Cardello’s study, “Lower-Calorie Foods and Beverages Fuel Growth at Healthy Weight Commitment Foundation Companies,” released at a National Press Club briefing, was designed to determine quantitatively whether HWCF companies were making progress in selling more lower-calorie foods and beverages in concert with their pledge to Partnership for a Healthier America (PHA) — an initiative to eliminate 1.5 trillion calories from the food supply.

“The 16 Healthy Weight Commitment Foundation companies not only met their goal, but exceeded it, removing 6.4 trillion calories from the marketplace,” PHA Chief Strategy Officer Ryan Shadrick Wilson said. “We’re pleased that this commitment offered new options for families and kids, at the same time improving companies’ bottom lines. There’s much more to do, and we hope HWCF’s success will inspire more innovation and promotion of healthier options.”

HWCF President Lisa Gable also commented: “When some of the country’s largest food and beverage manufacturers and retailers formed the Healthy Weight Commitment Foundation in 2009, we recognized that an absolutely critical component of this work would be the analysis and tracking that this study documents.”

In an independent evaluation, the Robert Wood Johnson Foundation verified that the companies cut 6.4 trillion calories from the marketplace from 2007-2012 to fulfill a pledge they made to First Lady Michelle Obama to do their part in the fight against obesity.

“We’re excited to see that these 16 companies have not only more than met their calorie cutting commitment but are also reaping financial rewards,” said Tracy Orleans, Ph.D., senior scientist at the Robert Wood Johnson Foundation. “Both results provide a spring board for these companies to take further action and for others to get on board.”

According to the study, 99 percent of the almost $1/2 billion sales growth came from lower-calorie foods, while only 1 percent of sales growth came from higher-calorie foods. On the supply side, there was a 96 percent increase in the availability of lower-calorie products.

“The HWCF efforts have improved the quality of food purchased in America simultaneously with reducing calories. The fact that their efforts are supported by the market will inspire food service and additional food companies to join this effort along with those focused on promoting higher levels of physical activity,” said Derek Yach, executive director of health research firm Vitality Institute.

Vietnam dairy brands becoming global household names

Vietnam dairy brands becoming global household names

VietNamNet Bridge – Vietnam has made great inroads into the global dairy industry and currently exports dairy products to over 29 foreign markets, one of the few nations in Asia exporting dairy products.



Vietnam dairy, brands, global household names, exports dairy products

According to the latest official statistics, Vietnamese dairy products are rapidly expanding in the domestic market, experiencing an annual on-year growth rate of 12% in urban areas and 20% in rural areas.

Leading market analysts report Vietnamese milk products are meeting with the expectations of consumers for nutritional quality and variety thanks to supermarket shelves stocked with a wide array of choices from fresh milk, powder milk, condensed milk, to yogurt for children.

Statistics also show over the past decade, Vietnamese per capita milk consumption has steadily been on the uptick, averaging 17% per annum, and in 2013 was 18 litres per person.

A typical consumer, Ms Le Thi Thu in Nghia Tan, who resides in Cau Giay district says her family often consumes local dairy products thanks to their high quality, reasonable price and a variety of flavours.

From a nation which was virtually dependent on imports of dairy products just a few short years ago, the Vietnamese dairy industry has exploded, burgeoning to a global thriving industry exporting dairy products to 28 nations and territories.

Virtually overnight Vietnamese dairy products are becoming a household brand name throughout the world.

Official statistics show in 2013, Vietnamese milk exports jumped up an astonishing 28% to reach an all time record high of US$230 million.  The success in the industry is largely attributable to huge investments in modern equipment and technologies and a lot of hard work by labour forces.

Until now, Vietnam has had a herd of just over 200,000 stock cows with good varieties. The application of modern technologies in producing cattle feed has contributed significantly to improving the overall quality of finished milk.

Many domestic companies are now expanding investment abroad. Specifically, Hoang Anh Gia Lai group and Nutifood recently signed cooperative agreements to carry out a cow breeding complex and a milk processing factory construction project in Laos.

In late 2013, Vinamilk signed a deal to invest US$7 million to acquire Driftwood Dairy Inc, in the US State of California. The move is a strategically calculated attempt to break into the lucrative US market with its over 300 million consumers.

The Vietnamese dairy industry’s status in the international arena also received a much deserved boost recently, when Vinamilk became the only dairy business to ever have received the prestigious Canadian IUFost 2014 Global Food Industry Awards.

Bui Thi Huong, Executive Director of Vinamilk said the accolade, proves Vinamilk’s liquid dairy products stature in the world is on the rise, meeting the demanding expectations of consumers in both the domestic and global marketplace.

Last year, the entire Vietnamese dairy sector grossed export revenues of US$230 million, of which Vinamilk’s milk exports accounted for US$210 million. This unequivocally affirms the prestige of Vietnamese milk products and their penetration of international markets, Huong said.

Meanwhile, the Vietnam Milk Factory is investing in a new domestic facility spanning an area of 20 hectares with a design capacity of 800 million of litres per year and the Vietnam Children’s Powdered Milk Factory is constructing a dairy processing plant with a design capacity of 54,000 tonnes of powdered milk per year.

Additionally, the sector plans to enlarge the number of modernised dairy farms on a much grander scale, increasing the number of milk cows to 240,000 by 2015 and 400,000 by 2020.

Hoang Kim Giao, Vice President of the Vietnam Dairy Association said Vietnamese milk’s brands are beginning to be recognised around the world.

In addition, he points out the need to continue building state-of-the-art hi-tech farms and transfer knowledge to the smaller household farmers.  If this is effectively carried out, he believes the dairy industry will be ensured sustainability and a decidedly reputable brand position in foreign markets.

Gecko maker Connovate Tech acquired by consumer electronics company Binatone

Gecko maker Connovate Tech acquired by consumer electronics company Binatone



Connovate Technology, makers of the Gecko bluetooth tags, has been acquired by Hong Kong-based consumer electronics company Binatone for an undisclosed amount, reports The Economic Times. Following this deal, the two year-old Bangalore-based company will merge with Binatone’s subsidiary Hubble Connected and will also get access to the 1500 stores in United States and 1000 in Europe that Binatone has a presence in. The report also mentions that Gecko will be bundled with home, pet and baby monitoring solutions that Binatone sells under Motorola’s brand.

Last year, in November Connovate had raised $135,410 through the crowfunding platform Indiegogo. At the time it had also received pre-orders for 7500 devices, mostly from the US, the UK and Germany, including 500 from India. Gecko allows people to control and spot various objects around them using a smartphone. Besides tracking, the device can also be used to trigger a camera, change music using gestures, motion detection, and smart leash, among other features.

Other products: Connovate’s other product is Weight Smart, which is quite similar to Fitbit Aria except that it uses Bluetooth instead of Wi-Fi. The device comes with its own custom app using which a person can log weight and even connect to Run Keeper to create some actionable information from it. Based on this blog post Connovate seems to be focused on the fitness category. It’ll be interesting to see what device(s) the company comes up with next.

Other Indian ‘Internet of Things’ companies

Internet of Things (IoT) basically refers to everyday devices that are connected to the Internet. Devices like Gecko and wearable devices come under this category. The wearable devices segment has witnessed quite a bit of activity in India.

- Vishal Gondal’s GOQii, which combines fitness tracking with human coaches, is one of the latest entrant in this segment. It was launched in a limited pilot basis in February this year, and later officially launched in August. It also raised an undisclosed amount in angel funding from WhatsApp business development head Neeraj Arora and Amazon Web Services vice president (mobile) Marco Argenti, in August.

- Bangalore-based 2mpower Health Management Services, makers of the GetActive series of fitness trackers, recently launched a new personal health and activity tracker called GetActive tapp.

- Earlier this year, Ahmedabad-based Azoi had developed an iPhone case called Wello that doubled up as a health tracker. In case of Android devices it worked only as a standalone health tracker and a mobile case. The pre-order price for Wello was $199.

- Google had also launched its health and fitness platform Google Fit in June this year. Google Fit provided app developers a single set of APIs that can be used to manage fitness data from apps and sensors on cross-platform devices and on wearables. A couple of months later Apple also launched a similar Healthkit platform.

Automotive sector in the Philippines is on track

Automotive sector in the Philippines is on track



1999_ViperThe automotive sector in the Philippines is on track to break all records for sales in 2014, as rising demand and relatively low ownership rates means there is room for extended growth in the market. But delays in the launch of a government support scheme for the industry could hold back investments.

The industry has posted a series of record-breaking sales in the first half of 2014, a performance that seems set to continue into the second half. July saw a new monthly high of 20,730 units sold, the Chamber of Automotive Manufacturers of the Philippines (CAMPI) announced in a statement released on August 11. This represented a 32.1% increase on the same month in 2013 and took overall sales for the year to 129,687 units, 26% up on the seven-month total last year.

The July results follow on from a strong showing in the first six months of the year, with sales of just over 108,957, up by almost 25% year-on-year. The strong first-half performance prompted CAMPI in July to revise its outlook for unit sales from 230,000 to 250,000, well up on the 2013 total of 212,281.

Though this acceleration drove the Philippines to first place in terms of the pace of growth within the 10-member ASEAN bloc, the actual size of the domestic market was limited, according to the ASEAN Automotive Federation. The federation said motor vehicle sales jumped 2% between January and June, however, the total market only accounted for 6.8% of sales within the bloc for the first half of this year. Domestically manufactured vehicles account for just 2% of total ASEAN production.
Growth potential

Rising sales and ownership rates are growing from a relatively low baseline. Market research firm Nielsen underscored the potential for growth in the Philippines, reporting that 47% of households in the Philippines do not own a car, compared to just 7% of households in Malaysia.

While ownership levels are low, this could change over the next few years. Nielsen’s report, issued at the end of April, showed 76% of all respondents saying they were planning to purchase a vehicle within the next two years, well above the global average of 65%.

Though perhaps optimistic, CAMPI has predicted annualised vehicle sales will hit 500,000 by the end of the decade, thanks to rising disposable incomes, though other forecasts are slightly below this, coming in at 350,000. Even at the lower end of projections, manufacturers, retailers and suppliers can all look to returns accelerating over the coming years.
Stalled roadmap

Though the outlook for the sector is bright, the government is still working to develop its long-term roadmap for the automotive industry, which it says will help develop capacity so the sector can make a significant impact on the export market, as well as boost the components segment.

The automotive sector is already one of the major contributors to the Philippines economy, accounting for 12% of industrial output and 4% of GDP, according to the National Statistical Coordination Board. Both the industry and the government believe this can be increased through policy initiatives, incentives and investments.

The blueprint was supposed to have been released in the first quarter of the year, but was pushed back as the government sought additional input from the sector and other agencies. In mid-August, Gregory L Domingo, the secretary of trade, announced the roadmap would contain incentives for producers, but only those that could make significant investments of at least $60m in their assembly lines so as to develop export capacity while also expanding components output.

The criteria for state support would be two-fold: volume and capital investment. “What we want is to limit this to a few participants,” Domingo said. “We need participants who can commit to certain minimum volumes because we want scale. If there’s no scale in production, it will be expensive to produce cars here so they will not be competitive.”

The final details of the roadmap have yet to be released, leaving manufacturers unsure of what form the incentives will take or the exact requirements. However, with the ASEAN Economic Community due to come into force in 2015, opening up free trade and dropping remaining tariff barriers, manufacturers will be hoping the final details of the scheme will be in place so they can determine whether to step up their investments or focus on production in other member states of the bloc, meeting the Philippines’ rising demand for vehicles from abroad.

Consumer Packaged Goods - CPG

Consumer Packaged Goods - CPG
Consumer Packaged Goods - CPG

DEFINITION of 'Consumer Packaged Goods - CPG'

A type of good that is consumed every day by the average consumer. The goods that comprise this category are ones that need to be replaced frequently, compared to those that are usable for extended periods of time. While CPGs represent a market that will always have consumers, it is highly competitive due to high market saturation and low consumer switching costs.
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INVESTOPEDIA EXPLAINS 'Consumer Packaged Goods - CPG'

The consumer packaged goods industry is one of the largest in North America, valued at approximately US$2 trillion. Although growth has slowed in this industry, companies that provide CPGs still benefit from large margins and strong balance sheets.

Some basic examples of CPGs are food and beverages, clothing, tobacco and household products.
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